Where are We on Solving It

Unprecedented in scale for a public policy issue, the Alliance for Climate Protection's "We" Campaign draws from the best practices of successful commercial, social marketing and political campaigns. The We Campaign combines advertising, online organizing and partnerships with a diverse and growing group of grassroots organizations, to educate the American public on the urgent need to solve the climate crisis and activate them to demand real solutions from elected officials—in part through repowering America with 100 percent of its electricity from clean carbon-free sources within 10 years.